DID YOU CATCH THE LATEST SOCIAL MEDIA UPDATES?
Struggling to keep up with the constantly evolving social media and music industry landscape? Never fear! We have weekly updates coming your way!
October 22nd
THIS WEEK:
Social Media Examiner short videos reveal tips and tricks for optimising Facebook Ads. Have you ever been confused about Facebook Ad creative? Which creative is most effective and why? All this is explained on Social Media Examiner’s highly informative, short and sweet Youtube video series! It’s 6 minutes of your life well spent.
Source: Social Media Examiner
Link: https://bit.ly/2ThBuwwSpotify makes a deal to convert exclusive podcasts into TV shows. Spotify’s new partner Chernin Entertainment is the company behind New Girl, which we have all been unashamedly binging since it appeared on Netflix. Chernin will have exclusive access and first dibs on Spotify podcasts and whether they will be converted into a TV series or movie. Podcasts are a cheap and effective way of telling a story and getting it out there. Who knows whose podcast might get picked up next?!
Source: The Verge
Link: https://bit.ly/37p9IX8Muse create limited-edition virtual merch with Cryptokitties. Muse got creative and partnered with Blockchain powered platform Crytokitties to sell their exclusive merch. These are the times to get creative with revenue streams and Muse have done just that! Do you have some exclusive merch people would pay hold card virtual cash for?
Source: Music Ally
Link: https://bit.ly/3kjtuadInstagram Announces New Crackdown on Influencers Who Fail to Disclose Commercial Partnerships. Are you more likely to buy a product from an influencer if they don’t disclose a commercial partnership they made prior to pushing a product? Many influencers don’t disclose in order to avoid the blatant sponsorship hashtags and promotion. Is this taking advantage of their followers? Instagram thinks YES and so do we.
Source: Social Media Today
Link: https://bit.ly/37sKjM2Artists join call-to-arms for crew support. Remember back in the good ol’ pre-COVID days when you could go to a gig and the sound would be great, the lighting would just happen and the instruments would appear and disappear on command? Real people had to make that happen and they have been completely forgotten during the pandemic. Ironically, those behind the scenes have been left behind and it’s time we do something about it.
Source: IQ Index
Link: https://bit.ly/31uGLVL