DID YOU CATCH THE LATEST SOCIAL MEDIA UPDATES?
Struggling to keep up with the constantly evolving social media and music industry landscape? Never fear! We have weekly updates coming your way!
September 3rd
THIS WEEK:
TikTok have announced the next event in their TikTok Masterclass series, the ‘TikTok Branded Effect Webinar’. This event will explore how brands can use augmented reality (AR) to engage with the TikTok community, a typically younger audience. Featuring Yinka Taiwo-Peters (Product Marketing & Strategy) and Subin Kim (Creative Strategy), the free education session will take place on September 11th at 8am AEST.
Source: Social Media Today
Read More → https://bit.ly/34UQnMgSocial Media News Australia have just released their monthly report for social media usage in Australia in August. It shows that Facebook is still the most used social media with 16 million monthly active users. Behind them, with 15.5 million unique Australian visitors per month is YouTube. Instagram, WhatsApp and LinkedIn and Snapchat then follow.
Source: Social Media News Australia
Read More → https://bit.ly/3lIy2aWMusic Victoria have been nominated and selected as one of the top three Best Global Music Offices in the inaugural Music Cities Awards. Music Victoria stands alongside Memphis Tourism Office (USA) and Vermont’s Big Heavy World (USA). The award is focused on music offices that can showcase unrivalled support for music, musicians and music businesses in their city and globally. We are honoured to work within the Victorian music scene and congratulate Music Victoria as they are recognised globally for their amazing efforts to support our industry.
Source: Music Victoria
Read More → https://bit.ly/2GlubADMusic Industry Inside Out have provided some helpful tips for musicians (and all those who want to know) about how to improve your live streaming. It covers platforms to use, monetising, broadcasting software, audience participation and more. The article also provides some other helpful resources at the bottom of the page.
Source: Music Industry Inside Out
Read More → https://bit.ly/2EVBYEEThe new iOS14 update for iPhones means that users will now have to opt in to being tracked by advertisers. This is a big win for user privacy, but a potentially huge loss for advertisers. Facebook have said that the hyper-targeted ads feature on their platform may not work anymore. This poses a risk for businesses who primarily use Facebook for advertising. Maybe it's time to expand your skills and learn about other platforms that host advertisements.
Source: Digital Trends
Read More → https://bit.ly/2YVrSe1